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Sunday, June 21, 2009

Sonic Drive-In - One of the Top 25 Franchises

Sonic Drive-In is an iconic American fast-food restaurant chain noted for its retro theme, affordable food and curb-side service. Created in 1953 in Shawnee, Oklahoma, what begun as a simple hamburger restaurant called Top Hat Drive-In has since transformed into the enormously popular fast-food chain that offers good food at low prices. The curb-side service, reminiscent of the 1950's, is another reason why this restaurant has such a wide appeal across the country. Today over 3,500 Sonic Drive-Ins can be found in most states all across the United States, making Sonic the largest drive-in franchise. 
 
Sonic is a very successful franchise that operates drive-in restaurants with the wildly popular pull-up, curb-side service that has made the chain famous. On the menu is a variety of made-to-order fast-food items (Tater Tots, fries, hamburgers, and desserts), most notably their signature Toaster sandwiches (sandwiches made with Texas Toast) and Extra-Long Cheese Coneys. They are also famous for their Happy Hour every day that offers any drink - even their flavored Fountain Favorites- half-off from 2pm to 4pm. The prices are what offer the most appeal and benefit to the consumer; the affordability of the product (noted especially with the cheap drinks during Happy Hour) along with the ease of service makes Sonic beneficial to the average family. Sonic is also attractive to investors due to the large size, great stability, and very successful marketing strategy of the chain. 
  
When it comes to fast-food in the United States, few franchises match Sonic in terms of food quality, service, and value. The charming setting combined with the successful marketing campaign, affordable food, large scale, and widespread availability of the chain makes Sonic a worthwhile investment if you have 1.2m-3.2m to totally invest this just may be the franchise for you. If you want employee's and to be away from home all the time! However, for those of you that are more like me, there are other means of owning your own business with less of the liability of a large franchise. Click the link below to find out more about one of them.

Drake_Palmer

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